We are pleased to announce that PAVE’s 2008 Student Design Competition is sponsored by Macy’s. This annual competition, now in its 14th year, is open to college–level students involved in retail planning, visual merchandising, store design, and branding programs. Macy’s is sponsoring the competition in memory of Rudy Javosky, Macy’s Senior Vice President of Design and Construction from 1987 to 2006.

Macy’s executives developed the design challenges in partnership with PAVE’s Education Chair Eric Feigenbaum of the Laboratory Institute of Merchandising (LIM), New York, and PAVE’s education committee members.

Randy Pender, Group Vice President of Visual Merchandising for Macy’s Corporate Marketing, says, “Our stores are the day–to–day personification of our brand, and the visual environment is undeniably connected to the feeling our customers have about Macy’s. As we look for new ways to make our store–level experience more compelling, we challenge the PAVE designers to apply their technical skills and fresh thinking toward the next generation of store design.”

Students may enter in one of two categories, visual merchandising design or store planning design, each with separate design challenges. Each challenge is designed to provide excellent opportunities for students to gain real–life retail design experience. Prizes include grants to students and schools. Winning students may even see their designs come to life in a Macy’s environment.

The student’s name and school name is not to be visible anywhere on the presentation pages or cover. Complete and print a copy of the entry form along with the disclaimer, and include both completed and signed forms with your entry. Students are advised to keep a copy of their entries. Entries will not be returned. See judging criteria here. Judging will take place in early November, at the Macy’s corporate offices in NYC. Winners will be recognized Dec. 10, 2008, during the annual PAVE Gala in New York City.

Send entries by November 3, 2008, to:

Macy’s
Attn: Randy Pender
11 Penn Plaza — 11th Floor
New York, New York 10001

Please do not contact Macy’s with any questions or concerns. This address is for entries only.

Contact Catharine Scott at PAVE, 954-893-7225, ext. 4834, fax 954-893-8375